About
Overview
CMX Summit, a premier conference focused on community building, required a visual identity that truly reflected its mission. The goal was to create a community-driven concept that empowered attendees to feel like active contributors to the event’s design and experience.
The Challenge
The project demanded the creation of a complete visual identity and marketing strategy that aligned with the event’s focus on community. This included branding, website design, and all marketing assets, all to be delivered within a tight three-week timeframe to ensure the website was live for ticket sales.
The Solution
The event received its first truly community-based identity, setting a new standard for attendee involvement. The thoughtful and inclusive design successfully highlighted the conference’s focus on collaboration, leaving attendees feeling connected and valued. The cohesive branding extended beyond the event itself, building anticipation and reinforcing the summit’s leadership in community building.
Client
CMX
Category
Branding
,
Marketing Strategy
Year
2024
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